Cylistic Study

I completed this study as my capstone project for the Google Data Analytics Certificate. Cyclistic (a fictional bike share company) seeks to convert casual riders (those who use single-ride or day passes) to members. I analyzed twelve months’ worth of data to discover notable differences in the use patterns of members and casual riders, and made recommendations based on my findings.

The data files I needed to work with were large1, so I chose to use R to conduct my analysis. (I did export some data frames to Google Sheets to make adding visualizations to my slides easier.)

  1. They were too large to upload to Google Sheets, and though Excel could open them, it was very slow.↩︎